On-Page SEO Specialist

On-Page SEO Specialist


Company
Plumber Marketing USA
Location
Pretoria
Posted
2 days ago
Via
Trabajo.org
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Job Description
“Resumes must be submitted in English to be considered for this role. Applicants must also be proficient in English, both written and spoken.”

The On-Page SEO Specialist will be responsible for implementing and optimizing on-page content across client websites to improve search engine visibility and user engagement for plumbing and HVAC local businesses. This role primarily involves mapping out newly onboarded clients’ SEO game plan, such as service area research, keyword research and targeting, website structure, existing website performance, and so on. This role will also include opportunities to assess client’s performance after onboarding, provide recommendations, and execute on any needed SEO optimization.

Key Responsibilities
• Conduct research on the client’s service area to determine which cities should be targeted on a client’s new website. Including keyword search volume, population, household income, etc.
• Conduct existing website performance audits to identify what is currently working well and not working well on the client’s website, in order to determine what content or pages should be transferred.
• Conduct keyword research based on the client’s desired services to determine what service pages and keywords should be targeted on their new website. Including primary, secondary, and semantic keywords to target.
• Map out the client’s website and navigation to establish a clear page hierarchy, a consistent URL structure, and a user-friendly experience.
• Create SEO and user-optimized meta titles, descriptions, and H1s.
• QA copywriter’s content for SEO keyword targeting best practices, internal linking, content quality, etc.
• QA client’s staging website and published website to ensure all SEO facets are in order from the onboarding process.
• Collaborate with GBP Specialist, Technical SEO Specialist, and SEO Director.

Qualifications and Skills
• 3+ years of experience in an SEO-specific role such as an SEO specialist, manager etc.
• 1+ years of experience working with local businesses, preferably service-based businesses.
• Fluent in English, with expertise in content writing best practices.
• In-depth knowledge of on-page SEO best practices, including keyword placement, content formatting, and internal linking.
• Proficiency with content management systems (e.g., WordPress).
• Strong attention to detail with the ability to follow structured guidelines and implement strategic plans.
• Basic understanding of SEO analytics and content performance metrics.

Working Hours

8:00 am to 5:00 pm Central Standard Time

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Frequently Asked Questions

Quick answers about Welder Jobs

Q What is the 2026 national minimum wage for welders in South Africa?
The Department of Employment and Labour sets the national minimum wage at R28.79 per hour from 1 March 2026 for all sectors including welding. Welders working more than 45 hours per week must receive 1.5 times this rate for overtime. Employers must display the wage schedule at every workplace.
Q Which trade certificate is required to legally work as a welder in South Africa in 2026?
Welders must hold a QCTO-registered occupational certificate in welding at NQF Level 4 obtained after completing a minimum 3-year apprenticeship and passing the trade test at an accredited centre. The certificate number must be verifiable on the QCTO database before any employer can hire the welder.
Q How many hours per week and days of annual leave apply to welder contracts in 2026?
Welders are limited to 45 ordinary hours per week and 8 hours per day under the Basic Conditions of Employment Act. They are entitled to 21 consecutive days of paid annual leave after every 12 months of employment, calculated from the date of engagement.
Q What documents must South African welders submit when applying for formal employment in 2026?
Applicants must provide a valid South African ID, QCTO trade certificate, valid bank account details, and proof of UIF registration number. Employers are required to verify the trade certificate directly with the QCTO before issuing an employment contract.
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