On-Page SEO Specialist
Company
Plumber Marketing USA
Location
Pretoria
Posted
2 days ago
Via
Trabajo.org
Apply On
Job Description
“Resumes must be submitted in English to be considered for this role. Applicants must also be proficient in English, both written and spoken.”
The On-Page SEO Specialist will be responsible for implementing and optimizing on-page content across client websites to improve search engine visibility and user engagement for plumbing and HVAC local businesses. This role primarily involves mapping out newly onboarded clients’ SEO game plan, such as service area research, keyword research and targeting, website structure, existing website performance, and so on. This role will also include opportunities to assess client’s performance after onboarding, provide recommendations, and execute on any needed SEO optimization.
Key Responsibilities
• Conduct research on the client’s service area to determine which cities should be targeted on a client’s new website. Including keyword search volume, population, household income, etc.
• Conduct existing website performance audits to identify what is currently working well and not working well on the client’s website, in order to determine what content or pages should be transferred.
• Conduct keyword research based on the client’s desired services to determine what service pages and keywords should be targeted on their new website. Including primary, secondary, and semantic keywords to target.
• Map out the client’s website and navigation to establish a clear page hierarchy, a consistent URL structure, and a user-friendly experience.
• Create SEO and user-optimized meta titles, descriptions, and H1s.
• QA copywriter’s content for SEO keyword targeting best practices, internal linking, content quality, etc.
• QA client’s staging website and published website to ensure all SEO facets are in order from the onboarding process.
• Collaborate with GBP Specialist, Technical SEO Specialist, and SEO Director.
Qualifications and Skills
• 3+ years of experience in an SEO-specific role such as an SEO specialist, manager etc.
• 1+ years of experience working with local businesses, preferably service-based businesses.
• Fluent in English, with expertise in content writing best practices.
• In-depth knowledge of on-page SEO best practices, including keyword placement, content formatting, and internal linking.
• Proficiency with content management systems (e.g., WordPress).
• Strong attention to detail with the ability to follow structured guidelines and implement strategic plans.
• Basic understanding of SEO analytics and content performance metrics.
Working Hours
8:00 am to 5:00 pm Central Standard Time
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The On-Page SEO Specialist will be responsible for implementing and optimizing on-page content across client websites to improve search engine visibility and user engagement for plumbing and HVAC local businesses. This role primarily involves mapping out newly onboarded clients’ SEO game plan, such as service area research, keyword research and targeting, website structure, existing website performance, and so on. This role will also include opportunities to assess client’s performance after onboarding, provide recommendations, and execute on any needed SEO optimization.
Key Responsibilities
• Conduct research on the client’s service area to determine which cities should be targeted on a client’s new website. Including keyword search volume, population, household income, etc.
• Conduct existing website performance audits to identify what is currently working well and not working well on the client’s website, in order to determine what content or pages should be transferred.
• Conduct keyword research based on the client’s desired services to determine what service pages and keywords should be targeted on their new website. Including primary, secondary, and semantic keywords to target.
• Map out the client’s website and navigation to establish a clear page hierarchy, a consistent URL structure, and a user-friendly experience.
• Create SEO and user-optimized meta titles, descriptions, and H1s.
• QA copywriter’s content for SEO keyword targeting best practices, internal linking, content quality, etc.
• QA client’s staging website and published website to ensure all SEO facets are in order from the onboarding process.
• Collaborate with GBP Specialist, Technical SEO Specialist, and SEO Director.
Qualifications and Skills
• 3+ years of experience in an SEO-specific role such as an SEO specialist, manager etc.
• 1+ years of experience working with local businesses, preferably service-based businesses.
• Fluent in English, with expertise in content writing best practices.
• In-depth knowledge of on-page SEO best practices, including keyword placement, content formatting, and internal linking.
• Proficiency with content management systems (e.g., WordPress).
• Strong attention to detail with the ability to follow structured guidelines and implement strategic plans.
• Basic understanding of SEO analytics and content performance metrics.
Working Hours
8:00 am to 5:00 pm Central Standard Time
#J-18808-Ljbffr
Frequently Asked Questions
Quick answers about Cleaning Staff Jobs
What is the 2026 national minimum wage for cleaning staff in South Africa without a matric certificate?
As per the Department of Employment and Labour, the national minimum wage for cleaning staff is R25.42 per hour from 1 March 2026. Employers must pay this rate for all hours worked including the first 45 hours per week with no exceptions for entry-level roles.
Which documents are required to apply for cleaning staff positions through the Department of Employment and Labour in 2026?
As per the Department of Employment and Labour, applicants need a valid South African ID, proof of address, and bank details uploaded to the ESSA system by 31 December 2025. No matric certificate or prior experience is mandatory for registration.
How many hours per week and days of annual leave apply to cleaning staff contracts in South Africa from 2026?
As per the Department of Employment and Labour, cleaning staff may work a maximum of 45 ordinary hours per week with at least 21 consecutive days of paid annual leave after 12 months of service. Overtime above 45 hours must be paid at 1.5 times the hourly rate.
What tax deductions apply to cleaning staff earning R25.42 per hour in South Africa in 2026?
As per the Department of Employment and Labour, cleaning staff earning below R95 750 per year pay zero income tax in the 2026 tax year. Employers must still deduct UIF at 1% of gross salary up to R177.12 per month.
